Offer

Co-Build / Joint GTM Partnership

A bespoke partnership model for opportunities where Proof Engine and a partner combine product, engineering, market access, and GTM execution.

The best partnerships do not start with a vague idea to collaborate. They start with a specific opportunity, a clear hypothesis, and a shared path to proof, where one side brings market leverage and the other brings proof-first product and GTM execution.

When to use it

Use a Co-Build / Joint GTM Partnership when there is a specific opportunity and both sides can contribute real leverage, not just an interest in working together.

  • The partner has a specific opportunity, client demand, market wedge, data asset, distribution path, or ecosystem advantage
  • The opportunity needs product validation, build capacity, and commercial design
  • Both sides can contribute meaningful leverage

What you get

Deliverables vary by opportunity, partner contribution, ownership, access, and commercial model, but typically include:

  • Partnership thesis and a contribution map of what each side brings
  • Opportunity and market validation plan
  • Product or MVP scope if relevant
  • GTM plan and channel access map
  • Commercial model options and clear decision rights and ownership questions
  • A risk and dependency map, a Phase 1 execution plan, and a legal and commercial review checklist

How it's scoped

Bespoke partnership. It starts with paid discovery and commercial and legal alignment before deeper work. Deliverables vary by opportunity, partner contribution, ownership, access, and commercial model — discovery is where those are made explicit, so both sides commit to a structure that matches real incentives and responsibilities.

See how discovery works

Where this fits

This offer sits inside the Partners family. Use these links to see the family context, the flagship offer of this family, and the full catalog.

Partners family

Proof, product, and GTM support for partner-led opportunities. See how this offer relates to the rest of the family. Explore Partners

Portfolio Proof Program

A structured program for helping portfolio companies validate, build, and grow with stage-appropriate support. See the Portfolio Proof Program

Contact

Tell us about the opportunity

Bring the specific opportunity, what each side contributes, and the structure you imagine.

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